Why is content writing important?
Because it builds trust for your brand, it brings loyal customers to your business and places it as a niche authority.
Of course, you could forgo content marketing altogether. After all, many household brands managed to become authorities in their niches without much content strategy.
But most of them did that back in the day when consumers were, to put it mildly, ignorant.
With limited sources of information, people’s purchase choices were impulsive rather than intuitive.
Consumer’s choice was mainly influenced by flashy ads.
Today, people are interested in buying experiences.
If you go the extra mile to be useful to them beyond just selling them a product, they’ll be your loyal followers.
You do know which companies make it big in the tech world, right? The ones that sell a lifestyle that surrounds their products.
So, next time your potential customers pop out their smartphones to look for the best solution to their problems, is your brand going to be in front of their eyes? Are they going to see your business as trustworthy or not see it at all?
Why should I outsource my content writing needs?
Because the corporate world is evolving and you have to keep up. The 9-5 model is becoming obsolete given the higher costs, wasted time and more responsibilities in comparison with freelancing. When you outsource your content writing needs to a quality content writer you save time and money, get niche expertise and pay only for the work done, not for the hours that your employees spend in the office.
Am I going to get SEO optimized blog posts?
Yes, all blog posts that you’ll receive will be SEO optimized. Before I begin work I will create an editorial calendar with suggested keywords to target and I’ll discuss it with you so we can find the right fit for your needs.
Do you provide link building?
No. Link building is a vital part of content marketing because it helps your content to spread and rank higher in search engine results. However, it’s a task that is separate from the scope of services that I offer. Good news, though, is that with properly written content, it will be easy to get quality links.
How is our communication kept secured?
All of our communication and data exchange will happen through secure channels. I only work with communication/file exchange software with proven reliability. Keep in mind, though, that no system is unpenetrable.
How many blog posts do I need to rank for a certain keyword?
It would be nice if there was a straight answer to this question. Unfortunately, there is not. Ranking in search engine results depends on many factors. Google’s ranking algorithm, for example, looks at over 200 of them to determine how to rank results. I employ the best SEO practices to ensure that your content has a higher chance of ranking. Implementing a successful content marketing strategy is a marathon, not a sprint, but the results are worth the patience.
Some people will do posts for $5. Why are your rates higher?
Their prices reflect the quality of their work. Which is often shamelessly plagiarized. If you are looking to build a trustable brand you shouldn’t cut corners with your marketing. My rates are higher because the content that I write is based on thorough research and using top-level tools.
What if you suddenly decide to drop my project?
I won’t. If at some point I feel like I cannot handle the task I will contact you immediately so we can resolve the issue. I am not going to just drop you (unless you start behaving like a dick).
Will you secretly subcontract to other freelancers?
No. Subcontracting work to other freelancers without the knowledge of the client is among the most unethical and disgusting practices along with plagiarizing. Unfortunately, it is not a rare case for a freelance to charge a client big money and subcontract the work to some $5 dollar content “writer”. Usually, the poor results quickly lead to the termination of the working agreement between the client and the freelancer. It is a different thing if the subcontracting happens with the client’s permission. If I ever need help I will contact you so we can discuss how to proceed.
What if you can’t handle the task?
Then I will contact you immediately so we can decide on the best options.
Do you offer images with the content?
No. But there are plenty of places online where you can find royalty-free images that you could use.
Can I cancel at any time?
Yes. Just drop me a message that you would like to terminate our working agreement. If you do, however, experience any issues with my work contact me ASAP so we can solve the problem.
Do we need to sign a contract?
Yes. By signing a contract we will ensure that both of us are on the same page in terms of our obligations and expectations.
Why should I go with you instead of an in-house team?
Because you will save time from not having to manage more employees and you’ll save money from not having to pay salaries and benefits.
Why not choose an agency instead?
Because agencies have slow onboarding process, less personal involvement in projects and incur higher expenses due to the increased cost of running an agency compared to being a freelancer.
What kind of content do you provide?
I can write for you pretty much anything, however, my main services are blog posts, newsletters and press releases.
What’s your rate?
Do you need upfront payment?
Yes. We will discuss the amount during the onboarding process.
What types of payment do you accept?
At the moment I only accept PayPal.
How will you adapt to my business needs?
I’ll research your brand, your niche, and your target audience. Then I’ll come up with content that is tailored to your business needs.
Do you do one-time projects?
I prefer long-term projects, but on occasion, I can do a one-time post.
How long is your onboarding process?
It shouldn’t take more than several days to begin work. The exact timeframe depends on the complexity of the project.
How am I going to receive the content?
We will discuss the most convenient and secure option during the onboarding process. The method of receiving your content will then be reflected in the contract.
Do you offer rewrites?
Yes, for a rate of $0.075/word. However, we will have to agree on some limits. If you get a 500-word post and then expect me to rewrite it in 1500 words, the extra 1000 words will be rated as writing, not rewriting.
What is your turnaround time?
I know that you would like a definitive answer, but we both know that it depends. I always meet deadlines, however, we also need to agree on reasonable ones.
Can I send you my post so you can simply edit it?
No. I do not offer editing services.
How can I see your portfolio?
I do not keep a portfolio for two important reasons. First, it sets unreasonable expectations in that every business is different and what worked for one will not necessarily be the right fit for another (even if they’re in the same niche). Second, the content that I write belongs to my clients and if they want to put their name on it it will be awkward for me to claim authorship. I do, however, offer short samples (tailored to your brand) that I can provide upon request.
Do I retain the rights to the content?
Yes. You retain the rights to the content.
Will you sign a non-disclosure agreement?
Yes. And I won’t disclose our working relationship even if we don’t sign an NDA.
Will you accept projects from my competition?
I would not accept a project from your direct competitors.
How can I contact you?